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CHRISTMAS PACKAGING
Pret A Manger
Designing the Christmas packaging for Pret that went on to become the centrepiece of the 2021 winter campaign. This involved creating a bespoke fairy light illustration that incorporated some of the icons of Pret. The paternities wrapped the cups, sandwiches and baguettes telling the story of the homeless charity, promoting the coffee subscription and bringing joy along the way.
Bespoke illustrations
Coffee Subscription highlight
Shelf stand-out
The Pret Foundation story
Moments of joy
WATCH THE PROJECT VIDEO:
Play Video
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